25+ Unique Blog Post Ideas to Engage Your Readers

25+ Unique Blog Post Ideas to Engage Your Readers
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Thinking up distinctive weblog publish concepts can look like a battle, particularly when it appears like blogs have coated nearly each matter beneath the solar.

Is there such a factor as a “unique” weblog publish thought anymore?

How do you write contemporary, fascinating, and search engine optimized content material your viewers really desires to learn?

If you’re bored with wracking your mind, don’t fear.

There are literally tons of how to provide you with distinctive weblog concepts with out relying by yourself creativity.

Writer’s block is almost common, so even the best minds have provide you with their very own “hacks” for arising with publish matters on a whim.

In this information, you’ll discover 25 other ways to provide you with weblog publish concepts so that you don’t have to preserve banging your head in your keyboard.

1. Audience Surveys

One of the very best methods to provide you with weblog publish concepts is to ask your viewers what they’re excited by studying about.

Not solely are you then sure to provide you with matters they’re excited by, however they’ll doubtless be matters their seek for, too.

25+ Unique Blog Post Ideas to Engage Your Readers

You can use surveys like Google Forms to ask your viewers what they’d like to be taught extra about.

You can ship this survey to current shoppers, social media followers, or different contacts in your community. Their solutions may translate into some fascinating weblog publish matters.

2. Google Autocomplete

When arising with weblog publish concepts, most enterprise house owners flock to Google to sort of their focus matter and see what comes up.

But earlier than you full your search, you should utilize Google’s autocomplete characteristic to generate matters you won’t have considered earlier than.

25+ Unique Blog Post Ideas to Engage Your Readers

In the picture above, you see that the seek for “marketing tip” auto-suggests phrases like “marketing tips 2019”, “marketing tips for social media”, and “marketing tips for real estate agents”.

All of those might be become their very own weblog posts (so long as they’re related to your area of interest and viewers).

three. Answer the Public

25+ Unique Blog Post Ideas to Engage Your Readers

Answer the general public is a free visible key phrase analysis device that generates an expansive listing of questions associated to your focus matter.

Each of those questions might be one thing your viewers is trying to find and subsequently may represent some fascinating weblog publish concepts.

four. Competitor Research

Sometimes a bit competitor analysis will end in some “Why didn’t I think of that?” weblog publish concepts.

That’s as a result of – even in the event you’d hate to admit it – typically your rivals provide you with some fairly good weblog publish matters.

25+ Unique Blog Post Ideas to Engage Your Readers

You can enterprise to your rivals’ blogs to scope out what they’re writing about or use instruments like SpyFu to generate an inventory of key phrases your rivals are focusing on of their content material.

5. Related Keywords

If you’re well-versed in Website positioning, you’re doubtless acquainted with the method of researching key phrases which can be associated to your focus matter. But, simply to be thorough, it’s price mentioning it once more right here.

25+ Unique Blog Post Ideas to Engage Your ReadersKeyword analysis instruments like SEMrush and Keywords Everywhere will generate a sturdy report of associated key phrases, you could then flip into doable weblog publish concepts.

This will prevent a lot of time in contrast to making an attempt to provide you with associated matters by yourself.

6. People Also Ask

Another built-in Google characteristic that’s useful when arising with weblog publish concepts is the People Also Ask part.

25+ Unique Blog Post Ideas to Engage Your Readers

When you do a Google search of a subject, the search outcomes will typically embody a People Also Ask part that accommodates an inventory of questions and solutions that folks typically seek for.

You can flip these questions into doable weblog publish matters or incorporate them into your publish, both as an FAQ part or by answering the query inside the textual content.

7. Google Trends

25+ Unique Blog Post Ideas to Engage Your Readers

If you need to capitalize on a rising pattern, flip to Google Trends for doable weblog publish concepts.

Not solely can you discover matters that individuals are actively trying to find, however you will discover “Related Queries” that department off of your preliminary search.

eight. Pinterest

Pinterest is extra of a search engine than it’s a social media platform, which makes it a tremendous device for locating creating weblog publish concepts.

25+ Unique Blog Post Ideas to Engage Your Readers

You can look to the “Trending Ideas” part to discover trending matters, or begin of your search with a single key phrase and see what comes up.

The Pinterest search outcomes will include a mixture of weblog posts, pictures, and movies.

Discover what different manufacturers are posting about to consider some sensible weblog publish concepts of your personal.

9. Interviews

Are there any consultants you’d like to interview on your weblog? Conducting interviews is an effective way to present worth to your readers.

25+ Unique Blog Post Ideas to Engage Your Readers

Reach out to outstanding figures in your community to see in the event that they’d like to be interviewed.

Sometimes it’s so simple as emailing them an inventory of questions, having them sort out their responses, after which posting your entire interview up on the weblog.

See an instance on this Search Engine Journal interview with Seznam.

10. Guest Posts

User-contributed content material will help you bulk up your weblog, particularly in the event you battle to provide you with your personal weblog publish concepts.

25+ Unique Blog Post Ideas to Engage Your Readers

Simply add a contact type to your website asking for visitor publish submissions or publish concerning the alternative on social media.

Look out for contributors who can provide skilled suggestions or a novel perspective.

To keep top-quality content material, make certain to have tips laid out and pre-determined whether or not adopted outbound hyperlinks are allowed in visitor posts.

11. Reader Stories

Along the identical vein as accepting visitor posts, you are able to do a name out to your viewers to contribute their tales as nicely. These is probably not Website positioning-friendly articles, however they are often extremely participating and sharable.

25+ Unique Blog Post Ideas to Engage Your Readers

For instance, Search Engine Journal’s Friday Focus column consists fully of contributors’ tales, ideas, struggles, and classes from life.

12. A-to-Z Posts

Want to get the inventive juices flowing? Trying drafting up an “A-to-Z” publish.

25+ Unique Blog Post Ideas to Engage Your Readers

This thought includes pondering up speaking factors that align with each letter of the alphabet and consolidating these right into a publish.

For the Website positioning , for instance, “A” would possibly stand for “Alt Tags”, “B” for “Backlinks”, “C” for “Content”, and so on. Then, you cowl these matters inside your article for a pleasant overview of your fundamental matter or .

13. Quora

Quora is an internet discussion board the place individuals can publish their questions on a variety of matters and supply solutions from the Quora group.

25+ Unique Blog Post Ideas to Engage Your Readers

While responding to Quora questions is a standard means to appeal to hyperlinks, it’s also possible to look to these questions for potential weblog publish concepts.

Do you see the identical few industry-related questions popping up?

It could also be time to cowl the subject by yourself weblog.

14. Reviews

If your small business is lively on social media and/or has listings in on-line directories, you then’ll doubtless have a number of buyer opinions.

If so, you’ll be able to typically dig by way of these to determine matters to cowl in your weblog.


For instance, one widespread reward you would possibly see is “Great customer service!”, during which case, you would write a weblog publish like “Why Customer Service Matters for [Industry]” or “X [Niche] Platforms with the Best Customer Service”.

Clearly, your viewers cares about customer support, so it might be price writing about.

15. Forums

25+ Unique Blog Post Ideas to Engage Your Readers

Like Quora.com, there are different on-line boards the place customers publish their questions in hopes of getting responses from different customers on the boards.

Here, you’ll be able to see what different individuals in your are buzzing about so you’ll be able to hopefully supply some weblog matter concepts.

16. Facebook Groups

Facebook is house to tons of Facebook Groups, typically consisting of lots of to hundreds of members,

You can discover teams about almost any matter, from knitting to Website positioning to canine strolling to psychological well being.

25+ Unique Blog Post Ideas to Engage Your Readers

By becoming a member of industry-related teams, you’ll be able to uncover what questions individuals have and even ask them what they’d like to find out about your chosen matter(s).

17. Instagram Stories

25+ Unique Blog Post Ideas to Engage Your Readers

If you may have an Instagram account, you’ll be able to publish a Story that offers your followers the chance to ask you questions.

Within the options of Instagram Stories, you’ll discover an choice to add a query field the place followers can submit their questions instantly to you. Then, you’ll be able to tackle these questions in your weblog.

18. Team Interviews

25+ Unique Blog Post Ideas to Engage Your Readers

Perhaps your workforce has some data to share with the world.

If they’re open to it, conduct interviews together with your workforce members to assist your viewers get to know them higher, acquire some extra perception into your small business, and be taught useful suggestions from completely different departments.

19. Case Studies

If you need to show that you just don’t simply discuss the discuss but in addition stroll the stroll, it’s price it to put collectively some superior case research for your small business weblog.

Your readers and potential shoppers will love to know what sorts of outcomes you’ve gotten on your different shoppers.

Talk concerning the historical past of the enterprise, the work you probably did, and the way all of your laborious work has paid off.

Case research may current some strong alternatives to goal “examples”- or “case studies”-related key phrases.

20. Conference or Event Overview

Did you lately attend a neighborhood occasion? Or possibly you went to an superior Website positioning convention in Chiang Mai, Thailand?

Share your expertise and takeaways in your weblog.

25+ Unique Blog Post Ideas to Engage Your Readers

Not everybody will get the possibility to attend these occasions, however they’ll nonetheless acquire worth from studying about what you realized and the way they’ll apply the teachings to their very own companies or life.

Plus, if individuals are trying to find the occasion, chances are you’ll give you the option to reap the benefits of that natural visitors.

21. Resource Post

25+ Unique Blog Post Ideas to Engage Your Readers

Consider compiling a useful resource publish that consists of your favourite instruments, ebooks, movies, and so on.

Your readers are doubtless on the hunt for the very best sources to assist them develop their companies and enhance their lives.

These posts can be nice when you have the chance to make a little bit of a fee by way of together with affiliate hyperlinks.

22. Behind the Scenes

25+ Unique Blog Post Ideas to Engage Your Readers

This your viewers may benefit from getting a “behind the scenes” look into your small business?

If it will be of curiosity to your readers, do a rundown of the way you began your small business, the way it works, and even how they might begin their very own enterprise.

Don’t give away all of your commerce secrets and techniques, however most of these posts can undoubtedly be fascinating and value-packed.

23. Favorite Industry Blogs

25+ Unique Blog Post Ideas to Engage Your Readers

What are your favourite blogs buzzing about?

Any sizzling matters price writing about in your weblog?

If you suppose the subject shall be of curiosity to your readers, write up your personal take, suggestions, and takeaways.

24. Gift Guide


If the vacations are arising, it might be time to write up an industry-related reward information.

What instruments or devices ought to everybody look out for this season?

What gadgets are doubtless to be on each Website positioning professional’s must-have listing?

25. Year in Review

25+ Unique Blog Post Ideas to Engage Your Readers

As the yr comes to an in depth, take into consideration what classes you’ve realized.

  • What can your readers take away from the earlier yr?
  • What tendencies ought to they appear out for the next yr?
  • “Year in review” posts have the additional advantage of having the ability to goal New Years-related key phrases to appeal to a few of that annual visitors.

Bonus: More Blog Post Ideas

Hopefully, these 25 weblog publish concepts had been sufficient to get the wheels turnin’.

In actuality, there are near-endless prospects – even when it appears like most matters have been coated earlier than.

Have enjoyable with it and see what you cam again of those further weblog publish concepts:

  • Bucket List: What’s your small business bucket listing? What would you like to obtain 1 yr, 5 years, and even 10 years from now?
  • Industry Quotes: Write a roundup publish of your favourite quotes.
  • Open Letter: Need to get one thing off your chest? Publish an open letter a few matter that’s vital to you.
  • Blogging Series: Cover sophisticated matters in a multi-part running a blog sequence.
  • List of Your Favorite Tools: What instruments do you employ in your small business day-after-day? Do you suggest them?
  • Checklist: Write a weblog publish concerning the X issues somebody has to have earlier than they begin a enterprise, journey to Thailand, construct a tiny home, and so on.
  • 100 Things Post: Share 100 details about your – significantly details readers won’t have heard earlier than.
  • FAQs: Cover the most typical questions you obtain out of your previous and present shoppers.
  • Expand on a Topic: See a spot in how your rivals are overlaying a sure matter? Elaborate in your publish and switch it into an final information.
  • Q&A with Team: Ask your social media followers to submit questions for you to ask your workforce after which cowl their solutions in a weblog publish.
  • Industry Memes or Jokes: Everyone loves an excellent meme or joke. Do a roundup of your favourite industry-related funnies.
  • Roundup Posts: Reach out to consultants for his or her tackle a selected matter. Include their suggestions in an “X Experts Discuss…” roundup publish.
  • Holiday Guides: Is there a vacation pattern your viewers ought to find out about? How ought to they method their advertising and marketing technique, e mail advertising and marketing, and so on. in the course of the vacation season?
  • Book Review: Write a evaluate of your favourite industry-related books, together with some key takeaways.
  • “A Day in the Life”: What does it appear like to work on your firm? Give your readers a glimpse into your every day life on the job.
  • Expand on Live or YouTube Videos: Turn Facebook Live or YouTube movies into weblog posts, elaborating on the principle speaking factors.
  • Product Reviews: Publish opinions of widespread merchandise or instruments utilized in your .
  • How-To Guides: Break down sophisticated processes into step-by-step how-to guides.
  • Current Events: What’s taking place on this planet as we speak? How does it relate to your ? What do readers want to know?
  • Industry “Hacks”: Cover some unusual “hacks” your readers might not have tried earlier than.
  • Blog Contest: Post a few contest (for instance, a Halloween costume contest), recruit contributors, publish concerning the outcomes, and provide a prize to the winner.
  • Questions on Twitter: Venture to RiteTag.com to seek for hashtags that might translate into some fascinating weblog publish concepts.
  • Social Media Comments: Comb by way of your social media feedback to see if there are any questions or matters which can be price being coated as a weblog publish.
  • Industry Publications: Look out for the newest information, summarize the findings, and provide your soak up your personal weblog article.
  • Special Events and Updates: What has your small business been up to? Any upcoming occasions? Keep your readers in-the-know by updating your weblog.

Image Credits

Featured Image: Pixabay
All screenshots taken by writer, November 2019
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