Facebook is increasing its Ad Library device to incorporate details about all lively adverts from any web page.
Previously, Ad Library solely included data for adverts associated to politics or problems with nationwide significance.
It was additionally restricted to looking out by key phrases. Now you’ll be able to search by web page.
In addition to discovering all adverts a web page is working, it’s also possible to see particulars about whole impressions, who noticed the advert, and the way a lot was spent on it.
Ad Library comprises details about adverts throughout all of Facebook’s platforms.
Here’s an instance displaying what I discovered when looking out for adverts that Google is working.
As you’ll be able to see, there’s a drop-down menu to filter adverts by nation. Ad Library will even level out when an advert is dynamic and has a number of variations.
Be certain to make your searches depend when utilizing Ad Library. Apparently, you may get locked out for conducting too many searches in a brief time period.
More Information About Pages
Ad Library will now show extra details about Facebook pages themselves, comparable to:
- Page creation date
- Previous Page merges
- Name modifications
- Primary nation location of people that handle the Page
All of the above data might be accessible inside a brand new “Page Transparency” part on Facebook pages.
Previously, you needed to click on “Info and Ads” to seek out this data.
Ad Library Report
With this replace, Facebook is bettering the Ad Library Report as properly.
“Starting in mid-May, we’ll update the Ad Library Report for ads related to politics or issues daily, rather than weekly.”
Reports might be downloadable for everybody.