Google: JavaScript SEO is not Dying, It’s Evolving


Google: JavaScript SEO is not Dying, It’s Evolving
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Google’s John Mueller and Martin Splitt just lately debunked the notion that JavaScript SEO is dying.

It’s actually not dying, nor is it getting simpler. If something, JavaScript SEO is solely going to get extra technical as points develop into tougher to establish.

This matter was introduced up in a Google Webmaster Central hangout throughout a dialogue about evergreen Googlebot.

A website proprietor was underneath the impression that JavaScript SEO is dying as a result of Googlebot is getting higher at rendering it.

Here’s is a abstract of what each Mueller and Splitt needed to say about this throughout their 6-7 minute dialogue on the subject.

John Mueller’s Take

While it’s true that Googlebot is at all times bettering, Mueller says there’s nonetheless so many issues that may go mistaken with JavaScript on the subject of SEO.

It takes loads of expertise to have the ability to debug and work out how you can enhance issues. Like common SEO, there are methods to do issues that work nicely and different ways in which work terribly.

Technical SEO is already difficult, so once you add JavaScript into the combination it gained’t be a trivial process to debug errors which can be impacting rankings.

Martin Splitt’s Take

Splitt says it’s “naive” to suppose JavaScript SEO is any much less vital now that Googlebot is up-to-date with the most recent model of Chrome.

Right now, JavaScript SEO is about discovering the pitfalls and the “gotchas” in at this time’s expertise and dealing round them. It the long run will probably be extra about understanding what may go mistaken.

Yes, JavaScript will work higher out of the field, however will probably be paramount to know all of the issues that might go mistaken with it. The way forward for JavaScript SEO will revolve round debugging and troubleshooting.

When builders are constructing a web site in JavaScript they’re not involved about getting it listed in Google, their precedence is to construct a practical web site.

With that stated, Splitt makes a passionate plea to builders and SEOs to sit down down on the identical desk and work out the optimum methods to construct issues collectively.

You can hear the total dialogue on JavaScript SEO within the video beneath, beginning on the 36-minute mark:



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