Internet growth + usage stats 2019: Time online, devices, users

The web as we all know it at present started with one of many first web browsers, Mosaic, which launched in 1993 and was on the forefront of constructing the web simply accessible to non-techies.

Just a pair years later, the actual revolution of what the web would develop into began with the launch of business websites akin to eBay and Amazon in 1995.

And during the last 24 years, the web has grown in use and usefulness exponentially, with cell accounting for an ever-increasing share of our on-line actions. In this text, we’ll dig in a bit deeper into web usage at present.

Some key details to remember across the world inhabitants:

Stats about web users

Growing on the price of greater than 11 users per second, or 1 million new users every day, web users now make up 57% of the worldwide inhabitants.

That additionally interprets to about four.four billion individuals, which is a 9% growth from 2018.

Mobile web users make up about 52% of the whole.

Stats about time spent on-line

On common, persons are spending 6 hours and 42 minutes on-line every day.

Google, YouTube, Facebook and Baidu dominate that point.

In addition, greater than 4 million weblog posts and 500 million tweets are revealed on daily basis.

The each day price of Google searches? Near 5 billion.

Stats about web exercise


In 2018, world spend through ecommerce topped $2.eight trillion with an estimated year-on-year growth of 14%.

Statistic: Retail e-commerce sales worldwide from 2014 to 2021 (in billion U.S. dollars) | Statista

Online journey accounted for the biggest share of spending with $750 billion spent on-line for journey, lodging, and bookings.

When taking a look at numbers from the purpose of affect (assume Facebook adverts), the web influenced retail gross sales on the quantity of $2.84 trillion in 2018. That quantity is projected to develop to $three.45 trillion in 2019 with $zero.56 of each greenback spent at an offline retailer influenced by a digital interplay.

An estimated 1.92 billion persons are anticipated to make an internet buy in 2019. In the US alone, 80% of web users are anticipated to make an internet buy.

Amazon has grown to develop into an eccommerce big accounting for greater than 49% of all on-line gross sales, and 5% in U.S. retail gross sales.


As of March 2019, Google continued to dominate the search engine market with a market share of 92.46%.


They are adopted by Bing at 2.45%, Yahoo at 1.82% and Baidu at .95%.

The first place in a Google search is rewarded with a click-through price of 34.36% for desktop, and 31.35% for cell.

Ad blocking

Over 46% of users in North America, 45% in Latin America, 52% in Asia-Pacific, and 47% general worldwide make the most of advert blockers on their desktop, cell, and pill gadgets.

The rising use of ad-blockers is tied to causes of seeing too many adverts, to seeing irrelevant adverts, to discovering adverts too intrusive. It is estimated that advert blockers will prices enterprise $75 billion yearly by 2020.


According to GlobalWebIndex, 92%, of web users (or four billion individuals) watch movies on-line every month. For context, simply round 6 billion individuals all over the world have a tv set at house.

YouTube alone has over 1.5 billion users logging in every month.

Of the whole inhabitants of web users:

  • 58% stream TV content material
  • 30% stream gaming content material
  • 23% watch reside streams of gaming content material
  • 16% watch sporting tournaments

Social media

With over 288 million new users within the final 12 months alone, social media numbers have grown to nearly three.5 billion users worldwide.

The common time spent on social media websites is about two hours and 22 minutes every day, up from 2 hours and 15 minutes final yr.

Facebook, whereas having had just a few scandals in 2018, continues to steer the social media pack with 1.52 billion users, a 9% improve over final yr.

Instagram additionally continues to develop with a reported 1 billion lively accounts. Of these accounts, reportedly greater than 60% of users log in every day, and share greater than 95 million pictures and movies each day.

While nonetheless going sturdy, Twitter is reporting a lack of 9 million users in 2018, (down 2%) however a complete of 321 lively users.

The as soon as widespread and rising website, Snapchat, has additionally seen a decline in lively users within the final yr, down 10%, touchdown at 306.5 million users.

Stats about most popular system for accessing the web


A newer improvement within the methods by which persons are interfacing with the web is altering too.

The use of voice management instruments (akin to Alexa) have elevated considerably:

  • 58% of users use voice instructions to conduct enterprise info searches
  • 27% use voice to discover a web site
  • About two in each 5 web users use voice instructions for search performance, each month

This improve of use might be attributed to greater charges of voice command usage matching decrease ranges of literacy in creating international locations.


One essentially the most attention-grabbing developments is the fast growth of cell use.

Mobile has greater than four.68 billion users as of January 2019, a rise of roughly 100 million from 2018.

And cell site visitors was answerable for 52.2% of web site visitors in 2018, up from 50.three% in 2017.

internet use 2019 by device

By 2021, we will count on that worldwide cell ecommerce will account for 72.9% of all retail ecommerce, up from 58.9% in 2017. That represents about $2.32 trillion of ecommerce gross sales.

estimated mobile ecommerce sales worldwide 2016 to 2021

In China, about 75% of ecommerce gross sales are finished on a cell system. In addition, 82% of individuals use their cell system to analysis a purchase order they’re contemplating making in brick and mortar. Mobile can be answerable for 92% of Facebook’s advert income.


PC usage can be on the decline, whereas in 2018 it accounted for 41% of complete IP site visitors, by 2022 that’s projected to drop to 19%. Since 2014 cell web use has been on the rise beginning at simply 24% of complete web internet time on a cell system in 2014 and touchdown at 48% of complete web time spent on a cell system in 2019.

Stats about web sites

As of April, 2019 there are roughly 1.5 billion web sites worldwide.

Domain identify registrations have grown by over three.5% yr over yr with 342 million registered domains as of third quarter 2018.

43.59% of all domains make the most of the ‘.com’ extension.

GoDaddy leads the pack for area identify registration having registered 19.29% of all domains as of December 2018.

WordPress, with a 59.7% market share and 22.6 million actives websites, dominates the world of CMS. The New York Times, Forbes, and the Facebook Blog are all WordPress websites.

The prime 5 most visited web sites are:

  1. Google (Average go to time: eight minutes, 17 seconds)
  2. YouTube (Average go to time: eight minutes, 43 seconds)
  3. Facebook (Average go to time: 9 minutes, 43 seconds)
  4. Baidu (Average go to time: 7 minutes, 15 seconds)
  5. Wikipedia (Average go to time: four minutes, 11 seconds)

What different web stats have we missed? Leave a remark under!

Source hyperlink Marketing Tips

Be the first to comment

Leave a Reply

Your email address will not be published.